His name is Beauty ID, where "ID" stands for "identity". The first beauty center in Italy dedicated to transgender people opened its doors a Milano, and the news went around the web.

The story of the first beauty center for transgender people

The first beauty center for transgender people was wanted by Claudia DallaPozza, owner of the Caleidos beauty center and president of de My gender (association committed to offering concrete answers to those who have embarked on a transition path). Always alongside the transgender community to support its members in the bureaucratic and medical process (hormonal therapies, surgery, sessions with psychologists and speech therapists), Dalla Pozza has decided to do more. Her ID Beauty boasts a team of expert consultants, and offers highly specialized services. In the first beauty center for transgender people they are performed beard removal surgery and innovative technologies are used. People can undergo treatments here electrocoagulation for white hair, ai pilling to soften the skin. And then in sessions of cavitation to eliminate fat, upon application of semi-permanent foundation anddefinitive hair removal that the center is the real must.

beauty center for transgender people
Ph. ID Beauty

The needs of transgender people

Those who work within ID Beauty have received specific training for the needs of the transgender community. As Claudia Dalla Pozza explained, in some circles transgender people are still the object of today prejudices. In his beauty center, however, they can feel at home. They can make friends, and receive specific answers to their beauty questions. Not only can they undergo peeling or pulsed light sessions here. They can find in the specialists a point of reference and a friend to ask for advice, with the certainty of always receiving appropriate suggestions. Because, an aesthetic treatment is not a whim and not even a frivolity. Especially for those in transition, it is an indispensable time to acquire their own awareness and to feel good about yourself.

beauty center for transgender people
Ph. ID Beauty

The commitment of the association My Gender

The goal of the My Gender association is to provide advice, support and guidance to transgender people, leaving the niche of activists and insiders. Let the world know about the needs of the transgender community, yours dreams and difficulties that he encounters, is essential to combat prejudices, labels and stereotypes. For this, the association makes available to men and women in transition the support of doctors, endocrinologists, speech therapists, psychologists, psychotherapists, beauticians and lawyers. A real team, capable of taking the person by the hand and staying by his side for the entire journey. "My job consists inenhance the beauty of all people, take care of them and help them feel good about themselves, ”said its president, now owner of ID Beauty. “Unfortunately, it still happens that transgender people are forced into therapy. We doctors, on the other hand, have the task of showing ourselves available, looking for alternatives, illustrating the pros and cons ”, the words of endocrinologist Stefania Bonadonna. Today, ID Beauty has taken the next step. For an idea of ​​beauty that transcends the genre.

The first beauty center for transgender people opens in Milan last edit: 2021-02-13T15:00:00+01:00 da Laura Alberti

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