Extraordinary soldanella di Calabria lights up Garibaldi station in the heart of Milan. The initiative sees the involvement of Calabria Region as main sponsor of the project Senstation on ice, a hub for tourism promotion set up in the central station of the Lombard capital. It is the largest Ice Rink ever built in city of Milan, with various and structured activities to promote the tourist offer, including images, videos and targeted events. The design idea that also sees Grandi Stazioni Retail in the field is a way to redevelop the square and offer, at the same time, lots of entertainment.
Extraordinary Calabria
A new narration of Calabria and its four seasons offer will be staged from 7 December to 8 January next. Initiative which, in fact, falls within the scope of the Extraordinary Calabria project, promoted by theRegional Department of Tourism. The initiative, also approved by the ministry of tourism, aims to intercept a large segment of the public, also strengthening the visibility and repositioning of Calabria, in continuity with the communication and promotion activities already carried out previously.
The hub built in the station square has 1.300 square meters of frozen path, 1.500 square meters of scenography. A gigantic 18-metre wonder tree with 15 LED lights could not be missing. The interior is characterized by a scenography inspired by the Extraordinary Calabria which has the flower of the symbol as its symbol little soldier, identity plant of the Calabrian land.
(Photo Ansa/calabriastraordinaria.it)
