The landscape of online business and social media is fertile ground for those who know how to seize opportunities, exploiting their creativity and intuition. In Italy, in particular, figures have emerged who, through the strategic use of the network, they have built real empires. From fashion bloggers to chefs, from YouTubers to writers: let's find out together who these Italian entrepreneurs are who have been able to conquer the web. In this article we will see 10 Italian entrepreneurs who have made themselves known thanks to social networks and who have consequently increased their earnings dramatically.
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Chiara Ferragni
Chiara Ferragni, who began her career as a fashion blogger, is today a fashion icon and one of the most influential influencers globally. With her blog “The Blonde Salad”, launched in 2009, Chiara has revolutionized the concept of digital fashion, attracting the attention of brands and magazines around the world.
In addition to the blog, Chiara Ferragni has been able to expand his brand with a fashion and accessories line that bears his name. Her journey demonstrates how, with dedication and vision, the digital world can open unexpected doors.
Gianluca Vacchi
The charismatic Gianluca Vacchi is known by the general public for his appearances on social media, where he shows a luxurious and eventful lifestyle. In addition to being a successful entrepreneur, Vacchi has been able to exploit Instagram to build a personal brand, becoming a viral phenomenon.
From his famous ballets to collaborations in the world of music, Gianluca showed how popularity on social media can translate into concrete opportunities in the business world.
Salvatore Aranzulla
Who has never looked for a guide online and came across the website Salvatore Aranzulla? Starting from a simple blog, Salvatore has built the largest Italian computer guide site, helping millions of users resolve doubts and technological problems.
Thanks to the clarity of his explanations and his constant online presence, Salvatore has become an essential point of reference in the Italian web world.
Benedetta Rossi
Benedetta Rossi is a clear example of how passion can meet online success. With her simple and tasty recipes, published first on Facebook and then on YouTube, Benedetta won the hearts of Italians.
In addition to social platforms, Benedetta has launched highly successful cookbooks, demonstrating how the web can be a launching pad for projects even outside the digital sphere.
Marco Montemagno
Entrepreneur and digital communicator, Marco Montemagno has dedicated his career to innovation and digital transformation. With its conferences and online content, Montemagno has educated entire generations on the importance of the internet and the opportunities it offers.
Through events such as the "Internet Code" and his role as an opinion leader, Marco has highlighted how digital can change the business world and beyond.
Luca Luce
Artist and make-up artist, Luca Luce has been able to combine his two passions by creating viral content on social media. Known for her optical tricks and 3D illusions, Luca has captivated an international audience with her unique works.
Luca's talent has attracted the attention of brands and media, demonstrating how art and creativity can find new life in the digital world.
Giulia Nati
Actress and content creator, Giulia Nati has been able to make the most of the potential of social media. With her constant presence and her online initiatives, Giulia has built a loyal and active community.
His path demonstrates how the internet can also offer new opportunities in the world of entertainment, renewing traditional dynamics.
Roberto Saviano
Known for his work as a writer and journalist, Roberto Saviano was able to use the web as a platform to spread his messages and complaints. In addition to his highly successful books, Saviano is active on social media where he discusses and raises awareness on current issues.
Its online presence has strengthened its role as a critical and authoritative voice in the Italian panorama.
Clio Zammatteo (ClioMakeUp)
Clio Zammatteo is one of the first Italian YouTubers to dedicate herself to the world of makeup. With his detailed tutorials and advice, Clio has educated and inspired thousands of enthusiasts.
Her online success led to the launch of a cosmetics line and recognition as one of the most influential figures in the Italian beauty world.
Marco Bianchi
Chef and science communicator, Marco Bianchi combines a passion for cooking with attention to healthy and conscious eating. Through his online content and his books, Marco has brought to the fore the importance of science in cooking.
His presence on social media and his commitment have made him a point of reference for those looking for tasty but also healthy cuisine.
These Italian entrepreneurs have demonstrated how the digital and social world can represent fertile ground for those who wish to innovate and create new opportunities. The key to their success? Passion, dedication and the ability to adapt to the new dynamics of the web
