In Italian! Has anyone noticed that we speak English without realizing it? Someone has realized that in any speech we use - nonsense - an incredible amount of English terms? And someone understands that Italian is a language that would not need to rely on any other since it is rich? The language of the Most beautiful country in the world. We let the English language conquer growing spaces of our language. And the most curious thing is that those who use English terms in their speeches almost always cannot speak English.
But for example, it is cool to cloak any trade in foreign nobility, covering it with the word 'marketing', which means nothing other than transforming anything into a market.
Italians, undisputed masters of the fashion world, speak not of fashion but of 'fashion'. And if we look at the guys - and fewer guys - who populate youtube Italy, we no longer understand in what language they are speaking: they speak of 'prank' when they could very well say 'joke', they speak of 'challenge' instead of 'challenge', they use 'quote' instead of 'quote'. There are a few books that talk about this phenomenon. Urgent Italian, 500 Anglicisms translated into Italian on the model of Gabriele Valle's Spanish; Let's say it in Italian. The abuses of English in the lexicon of Italy and pastes by Antonio Zoppetti; Italian is wonderful. How and why we must save our language by Claudio Marazzini, president of the Accademia della Crusca. And there is also a site that can help us http://www.italianourgente.it/
50 words we can say in Italian:
All inclusive: all inclusive
Abstract: summary
Audience: audience
Background: background
Backstage: behind the scenes
Badge: badge
Boss: boss
Brand: brand
Break: break
Business: business
Buyer: buyer
Cash: cash
Coach: coach
Concept: idea
Community: community
Cool: cool
Copyright: copyright
Deadline: deadline
Display: screen
Fashion: fashion
Flop: flop
Food: food
Freelance: freelance
Gossip: gossip
Happy end: happy ending
Hotel: hotel
Look: appearance
Mail: mail
Make up: makeup
Manager: executive
Match: match
Meeting: meeting
Mission: mission
News: news
Okay: okay
Part time: reduced hours
Partner: partner
Party: party
Relax: relax
Trend: trend
Show: show
Sexy: sensual
Staff: personal
Startup: new business
Team: team
Ticket: ticket
Trash: garbage
Weekend: weekend (which many then say 'see you on the week')
Workout: workout
Workshop: seminar
Do we say it in Italian?