Summer 2023, here we are now, the warm season has arrived and with it also the beach fashion of the moment. From canvas bags to tricot hats, from flip flops to the ever-present sunglasses. An outfit that returns punctually every year with some digression on the theme.
Beach fashion
Stylight, the online shopping platform, has analyzed the purchasing behavior of thousands of online users to draw up a list of the most requested accessories for the summer season. For those wishing to follow the trend of the moment, it can be said that accessories for thesummer 2023 they enhance the boldness and individual style of each. One of the trends that has moved from the beach to the city this year is elegant raffia bags, basically the classic straw bags. Possibly beautiful large and capacious. On Stylight, the demand for straw bags this year is 18 times greater than last year.
And then there are the tricot hats, the crochet ones that are so vintage. Whether they are signed or come from the flea market, it seems that al sea or in the mountains, this year we cannot do without a nice tricot hat. A trend also confirmed by the requests received from the Stylight platform, requests 13 times higher than last year.
Vintage what a passion!
Among the beach fashion trends of this year there is also the revival seventies of the crochet dress. So it's no wonder that Google searches for crochet clothes are up 24 percent from last month. The handmade thread dress just happens to be the perfect holiday wardrobe item. Summer 2023 also records another very interesting trend, namely the details of 3D roses that adorn Abit and accessories. 3D roses are now a constant in many garments and accessories for the 2023 summer season. According to Google, search interest for "rose details" increased by 15 percent compared to last year, while "rose detailed dress" recorded a 52 percent increase.
Sunglasses? And how to do without them, the important thing is that they are oversized! With their exaggerated frames, these new models mix retro and contemporary charm together with classic shapes and vibrant patterns with ultra-modern designs. Stylight reported an 81 percent increase in clicks for this category. Another accessory that has now become a summer cult is the Flip-Flops, practical for the beach and the pool, can also be found in the more elegant walking versions. On Stylight, demand for chic flip-flops has increased by 23 percent. Dulcis in fundo, the canvas bags cannot be missing with a large sample of the most diverse models and brands. On the platform, demand for canvas bags has increased by 70 percent over the past year. And, then, happy summer everyone!
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