Salone del Mobile 2019; takes place from the XNUMXth to the XNUMXth of April, it will rotate for a week around the design world made in Italy. Milan is the protagonist with an international technological appointment in business, and in the culture in progress. Italy that wins, likes and dictates lifestyles will be on show. The Salone del Mobile 2019, in the pavilions of the Fiera in Rho, and in hundreds of Fuorisalone events scattered throughout the city, sees an incredible turnout.
The Milan to drink
The fifty-eighth edition of the largest world event dedicated to furniture, intended as an environment in which to bring together a lifestyle, is the top; the best that the international market can offer.
The Desing World Cup is being played in Milan, and Italy, as always, is giving the cards to the green table. Among the news there is "Workplace3.0”, With a renewed display method to highlight the dynamic evolution of the working environment, to be lived in a pleasant and healthy way. Another novelty is S.Project; space dedicated to interior decorative design products. It is expected to receive at least three hundred and fifty thousand visitors, with one hundred and eighty-four countries represented. Buyers and the curious, will be able to count on 2.350 exhibitors, among which, however, there are also foreigners. Of the total, foreign exhibitors are 34%. Milan to drink, the capital of business, managers and fashion, an icon of style, presents itself as a winner and is rebuilding itself from scratch.
The growing furniture fair
After the furniture exhibition in 2018; year of records, in which the Salone del Mobile launched its Manifesto, for 2019, it was necessary to renew. All this will be possible with a “chapter dedicated to ingenuity”, something that makes Italian style unique.
Claudio Luti, president of the Salone, opened the dance, reiterating the importance of consolidating the attractiveness of the Salone del Mobile; offering not only a wide range of products, but above all opportunities for international contacts and opportunities for dialogue between creativity and business.
This year Leonardo da Vinci too will remember five hundred years after his death, a genius not only in science, but also in design. The strength of the Salone del Mobile cannot be overlooked as it is linked to the wood supply chain, linked to furnishings; a combination of not only industrial but also cultural values of which the event represents the showcase.
Federlegno and ICE Agency on the front line
Salone del mobile is an opportunity to show off internationally, for a sector that has withstood the economic crisis, and has done so because it is an excellence.
On the contrary, despite the recession and the economic crisis, the sector is in growth, with an increase in production linked to the national market of + 3,1%. The favorite luxury products are Italian and conquer the main share on all markets. The Milan Furniture Fair will prepare welcome stations located in the nerve centers of the cities manned by 100 students which will provide the public with indications. It will be possible to have information about the mobility of the city, about the fair, and about the initiatives of the “Milan in desing".
The Salone del Mobile also enjoys the collaboration of "Federlegno Furnishing Events”, With the ICE Agency, which supports the economic-commercial development of our companies abroad. The agency promotes and takes care of foreign investments in Italy.
Buyer Federlegno and architects in Milan
It is important to stimulate the interest and participation of foreign operators, buyers, architects, and journalists present also at the editions of the Salone in Shanghai and Moscow.
Also this year, the Salone del Mobile in Milan will be full of interior designers in search of the "style" par excellence, and will end with a design party; which will be celebrated on Friday 12 April at Palazzo Marino. It will be an opportunity to celebrate the great commitment of companies and all those designers who contribute to making Milan, the world capital of fashion and style, but not just for a week.