We've all heard of Amazon at least once, the most talked about American e-commerce giant ever.
The story of Amazon
Like any self-respecting American success story, it all began in a garage. In 1994, then XNUMX-year-old Jeff Bezos founded Amazon. The company was born as an online bookshop, with the idea of selling books from all over the world thanks to the internet. A few years later, thanks also to the explosion of the internet, Amazon began to become a real world power. Also arriving in Europe. From there begins the sale of CDs, films, electronic devices, games and much more. Already in those years the strength of Amazon could be observed thanks to the growth in value, which brought the company close to Apple on the stock market.
Amazon Italia
Amazon, now a true giant, could not stop at the American borders, and so began their expansion plan. Plan that obviously also included Italy, with the landing of Amazon.it in November 2010. As expected, Amazon, too, was a great success in Italy, being one of the first e-commerce companies organized to ship all over the peninsula in good time. record. The large amount of orders received has also made it possible to open a sorting center directly in Italy, near the city of Piacenza.
Controversy
It is very difficult, indeed, almost impossible to find a company of this level that is not constantly in the press also for procedures or choices that raise many controversies. In the past, the biggest allegations against Amazon related to the conditions of employees in warehouses. Long hours, where workers literally had to run into the warehouse to meet the target set by the company. From there the first controversies on the alleged exploitation of workers by Amazon. More recently, however, the American giant has been repeatedly attacked by the most influential political forces in the United States. Starting with Donald Trump, who has always had some disagreements, including personal ones, with Jeff Bezos. Even Bernie Sanders, Trump's opponent until a few months ago attacked Amazon, with particular attention to the treatment of employees. In short, quite a few important "enemies", but which at the moment seem not to have a great impact on Amazon's performance.
A trillion Euros !?
Jeff Bezos, in fact, despite controversy and attacks, is the richest man in the world! But a really impressive figure is that provided by Comparisun, which analyzing various factors, has created an estimate from which it appears that Jeff Bezos could be the first trillionaire in the world in just 6 years! You got it right, a billion Euros (do not be fooled by the translation, billion in Italian = trillion in English), that is 1.000 billion or 1.000.000 million Euros. An incredible figure, which is causing many to debate. But, controversy (yet?) Aside, this figure demonstrates just how powerful Amazon and the e-commerce concept really is.
E-commerce is the future
What now seems certain is that Amazon has paved the way for the future, and many are following it. Both companies that are focusing more and more on developing their e-commerce, and customers who are getting used to buying everything and more from the comfort of their sofa and at affordable prices. In short, it seems that e-commerce is the future, and Amazon certainly has a great advantage over everyone!
