Milan it is a symptom of innovation and progress, and for this very reason many startups choose the Lombard capital as their base of operations or as a launch city. It was the same for GreenActive, a new Italian company of remote fitness. This is the first network capable of training the body of its members, orienting them towards a eco-sustainable behavior. This goal was achieved through 15 thousand personal trainers distributed throughout the national territory.
What is Green Active
In addition to having a training program remotely or at home, all Green Active members receive a environmentally friendly kit. The box includes water bottle, towel, t-shirt, shorts or leggings, heart rate monitor, meter and bag. Not only that: consumers also have an app at their disposal that directs them towards a healthy and eco-sustainable lifestyle. Founded by Kilian de Gregorio, after having overcome the difficult period of the pandemic, Green Active has now opened its first physical office in Milan.
Among those present at the inauguration event there was also Fedez. For the occasion, the rapper shot a short video where he trains and explains the services offered by De Gregorio's staff. These services include a personal trainer, a nutritionist, a kinesiologist, a supervisor and a personal food shopper who does the (strictly healthy) for his customers. "We are a reality with a national dimension with international ambitions”Explains De Gregorio. Which, after having built a solid base thanks to remote and home fitness, has landed in the symbolic city of Made in Italy with a real structure. "The Lombard capital is the capital of opportunities and we can't wait to make our professionalism, our innovations and our way of doing fitness available to all those who want to take care of their body and, at the same time, also the surrounding environment“: These are his words.
Featured photo taken from the Green Active Facebook page.
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