In a frenetic context characterized by the feverish search for the ideal gift during the Christmas festivities, Davide Za, a Salento trader closes his shop. The motivation behind this gesture reveals a nobility of soul that transcends the ordinary.

Salento trader closes shop, the story

In a frenetic period of searching for the perfect gift during the Christmas holidays, where the shopping rush is in full swing, the Salento trader adopts a extraordinary decision. He announces with determination that the shop will open after 18.00pm. During an interview with Repubblica, you shared the reasons behind this choice.

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He declared that he has never attended his children's Christmas plays, always trapped in work commitments and this year he firmly said 'no'. He voluntarily closed his shop, recognizing the importance of not losing unrepeatable moments with your own family.

The priority of the family

In the frenzy of impulse buying during the Christmas season, the merchant of Lecce thus stands out for its priority attention to the family sphere, demonstrating that, beyond the illuminated shop windows and shelves full of gifts, there is a deeper value to be cherished: family affection and active participation in life of loved ones.

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In this gesture, Davide Za becomes a tangible example of how family connection can overcome the hustle and bustle of commercial holidays. His decision to sacrifice some work to preserve a special moment with his son represents a valuable lesson in a world often dominated by the race for success and purchases. With the gesture of closing his shop to participate in his son's Christmas play, Davide Za gave his child the most precious and love-filled gift, thus embodying the authentic and moving spirit of Christmas.

Salento trader closes shop: the reason is touching last edit: 2023-12-23T18:26:55+01:00 da Cristina Gatto

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